Home of Trusted Agent

trusted_agentIf you have been invited to be a Trusted Agent, congratulations!

We invite and accept the crème de la crème. 

Did you know that fewer than 1% of all licensed agents in the United States will be accepted as Trusted Agents? You have been invited based upon our research and belief that you put a high emphasis on client-care.

Jim and Chris Italiano

Chris and Jim Italiano

We are so glad to be Trusted Agents. Bravo, AgentRatings.Org!

You have questions, here are some answers:


What is a Trusted Agent?

A Trusted Agent is someone who is invited by our firm (AgentRatings.Org LLC) based upon our perception of client-care competency, accepts our invitation, and maintains a certain level of client satisfaction based upon client feedback.*

Can’t anyone join if they are competent?

No, it is by invitation only.

What is the Trusted Agent Network?

The Trusted Agent Network is comprised of 175 Trusted Agents from 18 different states (as of June 24, 2014), and continues to grow as recently invited agents are taking the required preliminary steps. We are growing slowly by design, and perform research before sending invitations. You can meet Trusted Agents for 3 locations by clicking on the following links:

Mary and Dick Greenberg, Fort Collins, CO 

Shawna Terry, Napa, CA

Roberta Tawell, Seattle, WA 

 How might I benefit if I accept your invitation?  

There are 4 intended benefits: 1) it allows you to be “ratings forward” 2) you receive the Trusted Agent Designation 3) you become a member of the exclusive Trusted Agent Network  4) you will have an easy way to get client feedback.

Let’s take one benefit at a time. What is “ratings forward” and why should I want that? 

Much of what used to work in marketing is no longer effective. Today, many consumers first find out what other consumers think before they’ll listen to the message of a company (as evidenced by the popularity of Amazon, TripAdvisor, Healthgrades, Angie’s List, Yelp, and many others). According to a 2013 Brightlocal study, 65% of consumers say they’re more likely to use a business with positive online reviews, and 79% trust online reviews as much as personal recommendations. Ratings and reviews have become increasingly important for real estate professionals.

Trusted Agent is a solid ratings and reviews solution for invited agents. Your Trusted Agent Report can be shared through links on your website, in your email signatures, and on social media, and doing so is what we call being “ratings forward.” Very importantly, when you share your report you will not be leading your client to a database with other agents; it is designed so that most people you share it with are unlikely to ever visit our public site. For example, notice how clicking on View My Agent Ratings Report from Scott and Diane Brown’s website leads right to their Trusted Agent Report.

Marcia HadelerMarcia Hadeler

AgentRatings.org brought me my first listing of this year, and the seller said that he called me and chose me because of my Trusted Agent Report. I provide links to it from my website.  I love it. 



What about the second benefit, the Trusted Agent Designation?

Based upon a survey by the National Association of Realtors, most buyers and sellers rated honesty and trustworthiness as the most important factors when selecting an agent. Using the Trusted Agent Designation and Logo (with or without links to your Trusted Agent Report) can be meaningful to certain prospects and clients.

                                                                                   ……… ……..        trusted_agent

What about the third benefit, the Trusted Agent Network?

Our two websites have consistently been ranked in the top 3 when performing a Google search for “agent ratings” and are regularly found near the top when using other topic-related Google searches too. Trusted Agents can be found by locations they serve at our public site www.agentratings.org. As our network fills out geographically, we will promote Trusted Agents to REO and relocation personnel, and independent brokerage firms. We are striving to have the most elite network of real estate professionals in the United States, and as such, become the “go-to” resource for many consumers and professionals. Additionally, we encourage referrals between Trusted Agents.

What about the fourth benefit, getting client feedback?

It is well established that many of the best service providers invest time and money in order to get client feedback, which in turn can help guide their business decisions. Our easy to use platform makes it fast and highly convenient for you and your clients, and the feedback then becomes the basis for your third-party, unbiased Trusted Agent Report, which can help you win business.

How do you get feedback from clients?

You control it by ordering the survey after the closing of transactions using the easy online dashboard that we provide. A survey order takes less than a minute, and you can group them together monthly if you prefer. Here is a sample copy of the survey that is sent by email. If the client does not respond to the survey, we send one courtesy reminder about 10 days later.

Scott Brown

Scott and Diane Brown

Trusted Agent is by far the best alternative for a ratings and reviews solution that we have seen.



How many clients have you sent surveys to, and have you had any client or agent complaints?

We have sent 4,231 surveys to buyers and sellers of closed transactions (from October 15, 2010 to June 1, 2014). We have not had any serious problems, but there have been a few minor issues such as clients not finding the survey their agent ordered, checking “most dissatisfied” when they meant to check “most satisfied”, sending multiple invitations (instead of 1) to a client, etc. We have effectively addressed issues that we could correct and continue to manage the rest.

What if I don’t like a client’s feedback?

Occasionally even the best agents receive less than stellar feedback. We feel certain that in some cases, it is undeserved. But most of us, as consumers, don’t make a decision based upon a single response, but rather on the overall response record. In fact, some reports might be perceived as more credible if imperfect. That said, one of the options (and benefits of Trusted Agent) is that you can disconnect your Trusted Agent Report from the public’s view, and if you wish to continue surveying other clients, later reconnect.

What if I don’t want to send surveys to all of my clients of transactions that will close in the future?

Then please do not accept our invitation, because it is a key condition. If you elect to participate and later decide you do not want to send a particular survey out, you can cancel at that time.

Is there a cost? 

Here is how it works financially: 

1. We won’t accept money or require a credit card when you start. You will need to take 2 required steps within the first 30 days, including 1) obtain at least 3 survey responses from clients who have closed transactions with you in the last 12 months, and 2) spend about 5 minutes to set up your agent profile so that the public can find you. They are easy steps, but if you don’t take them, we automatically cancel services to you.

2. If you take the initial steps, in about 2 months we will send out an invoice for $238 for one year’s worth of services that you will pay only if you see value in continuing. Click here to see how you can have someone else pay your entire membership fee. 

3. We do not charge a referral fee for business that you receive from other Trusted Agents, relocation and REO professionals, buyers, or sellers.

Is there a term contract?

No, you may cancel at any time. If at the time you cancel you have paid money, you will receive a refund for any unused portion of time. One important way that we are different is that you own the response data that we harvest for you, and you may use it in any way that you wish after cancellation.

How many Trusted Agents will there be?

We limit the number of Trusted Agents to just 1 for every 33,300 in population in your state. We make a reasonable effort to spread Trusted Agent coverage out based upon that ratio. Because you and other Trusted Agents can specify the cities you serve in order to be searched for geographically, you might find that this ratio could be higher or lower in your immediate market, but the overall state ratio will not be exceeded. (Note: we do permit a relatively high ratio of Trusted Agents in Napa, Long Beach, and Whittier, California in order to honor our prior commitments).

Virginia MorseVirginia Morse

AgentRatings.org/Trusted Agent adds an additional layer of credibility to my online presence. I love it!



Can I still participate in other ratings and reviews services?

Yes. It’s a subject we know a fair amount about, so we’ll be sharing some suggestions as we go along, and invite you to ask us about that if you have specific questions.

Is it time consuming?

No. We recommend budgeting 45 minutes (for you or your assistant) sometime over the first 20 days, then about 1 minute per closed transaction going forward.

What are the key Terms and Conditions?

There is no cost, credit card requirement, or term commitment to start. In order to stay involved beyond the first 30 days, you must obtain a minimum of 3 survey responses from past clients of closed transactions that occurred over the past year. You have the right, but not the obligation, to survey all of your clients of closed sale transactions occurring over the past year. Going forward, you must agree to survey your clients on any/all sale transactions once they close. You must maintain a minimum average of 4.1 average (on a scale of 1-5) with regards to clients level of overall satisfaction, otherwise you cannot be presented to the public as a Trusted Agent or be listed in the Trusted Agent Network. In approximately 2 months, we will send an invoice in the amount of $238 for 12 months of service, which you will pay only if you wish to continue. You may cancel at any time and if you have paid money you will receive a refund for any unused portion of time. You own the raw data that we harvest for you and may use it in any other way you wish. You may turn off links to your Trusted Agent Report so that the public may not see it and continue surveying until you are ready to go public with your report again. (Note: Our procedures and standards are intended to keep things simple, yet maintain the integrity of the service in order to make it more valuable for Trusted Agents). To see the full terms and conditions click here.

How Do I Get Started?

Please RSVP by the date requested by mailing back the card in the envelope provided, or, you may use the contact form on this website to let us know if you will accept or decline our invitation to be a Trusted Agent. If you accept our invitation we will email you some easy instructions about getting started; please be on the lookout for an email from Agent Ratings and/or support@agentratings.org.

Can I “meet” a few more Trusted Agents before I RSVP? 

Sure, you can find all of our Trusted Agents at www.agentratings.org, but we have selected 3 more here:

Sandy Akright, Dallas, TX 

Joan Jolly, Fresno, CA

Suzanne Groene, Raleigh, NC

*For clarification, some “early” Trusted Agents were accepted based upon exceptional client feedback from our survey work dating back over 3 years, not vetted and invited in the same way that we do now.